Clique ID

Launch Five Four Radio

Blog

What's New?

  • Alessandra Ambrosio / Vogue Japan

    September 1, 2010 By Andres Izquieta 0 Comments

    Alessandra Ambrosio in Vogue Nippon (October 2010), love the styling done by Anna Dello Russo.

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Alessandra Ambrosio / Vogue Japan

    Images courtesy of Anna Dello Russo

  • Kate Moss by Mario Testino

    August 6, 2010 By Andres Izquieta 0 Comments

    I’m very excited for the new Kate Moss by Mario Testino book coming out in a few weeks.

    Kate Moss by Mario Testino

    Kate Moss by Mario Testino

    Kate Moss by Mario Testino

    Kate Moss by Mario Testino

    Kate Moss by Mario Testino

    Pictures courtesy of Design Scene

  • Android Homme Spring 2010

    March 10, 2010 By Andres Izquieta

    Check out my friends over at Android Homme new Spring 2010 collection + look book. Congrats to Javier, Matty & Steve!

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

    Android Homme Spring 2010

  • Holi Festival in India

    March 9, 2010 By Andres Izquieta

    Check out images taken by (Andrea De Silva, K.K. Arora, Rajesh Kumar Singh and Daniel Berehulak), as featured in the Boston Globe. The Holi Festival takes place every year in India, and is also known as the Festival of Colors. Holi is celebrated at the end of the winter season where the people believe that the bright colors represent energy, life, and joy.

    Holi Festival in India

    Holi Festival in India

    Holi Festival in India

    Holi Festival in India

    Holi Festival in India

    I love the colors and life it brings out in people and places, always a joy to see. India’s culture and vibrancy is shown in full effect on this holiday.

  • Creative Recreation Kenya

    March 4, 2010 By Andres Izquieta

    Just received this book today of the Creative Recreation campaign for Fall 2010 shot in Kenya. The shoot is amazing, and so is the book. Thank you to Sara Wasserman for sending me this, great work as always!

    Creative Recreation Kenya

    Creative Recreation Kenya

    Creative Recreation Kenya

    Creative Recreation Kenya

    Creative Recreation Kenya

    Creative Recreation Kenya

  • Five Four X A Better LA Photograpgy Exhibit

    March 4, 2010 By Andres Izquieta

    About six weeks ago, photographer Marco Bollinger and I were given the chance to shoot one day in the lives of the people that make up A Better LA, a Los Angeles based charity out of Los Angeles founded by Coach Pete Carroll.

    A Better LA aims to stop senseless violence and build underserved communities into healthy places where kids and families can safely play, succeed at school or work, and follow their dreams. Marco and I started our journey at 5am, arrived at the location in South Los Angeles around 6am, and started shooting upon arrival. The day was filled with many ups, downs, and never before seen experiences. We encountered hundreds of people throughout the day, all that have been touched in a positive way by A Better LA, or one of their other non-profit organizations that they help fund, such as CURE. The impact that CURE & A Better LA has had on the community thus far is quite substantial, and has helped not only give hope to members of the community, but a better place to live. With education being the equalizer to many people, whether rich or poor, they aim for all students to have an equal opportunity to be able to learn the tools that they need, in order to go on to college and beyond. The simple action of arriving to school in a safe manner, which is strange to most people, at least around me, is a big obstacle in this community. CURE & A Better LA have aimed to not make this a problem, in their local junior high, Henry Clay Middle School. Along with after school programs that provide tutoring, recreational activities that involve sports, job training and resume building, and much much more, A Better LA is helping many hard shipped communities make LA a better place.

    Below is the exhibit that was debut at our Century City store two weeks back, and is currently at exhibit at both Century City & Culver City locations.

    7AM - Reynaldo prepares for Safe Passage, the before and after-school program aims to provide security for Henry Clay Junior High students as they go to and from school every day. Five Four Abla Photo

    Henry Clay Middle School, 12226 South Western Avenue Los Angeles, CA 90047 Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

    Jazmine and Carissa, twin sisters, take the bus to school every day. Their bus stop is 50 feet from Vermont Ave that divides 6 major gang territories. Getting to school on a daily basis is a dangerous prospect for many students. Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

    7:45 AM - Students arrive to school, the Safe Passage allows students to enter Henry Clay Safely. Five Four Abla Photo

    "Five people have been killed in the last six days [in the Jordan Downs Projects], there's a war going on in there with bounty hunters." - Shonda Robinson, Gary's Robinson wife, was raised in the Watts Jordan Downs Projects. Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

    A local church and its parishioners, hand out a free shopping bag of essential food such as milk, bread, fruits and vegetables. Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

    A city of Watts community space Five Four Abla Photo

    Five Four Abla Photo

    A local house that recently burned down in the community, has people scavenging through its remains. Five Four Abla Photo

    3PM - Afternoon Safe Passage, Renee Reaser (Reynaldo's wife), consoles a troubled student. Many of the students at Henry Clay don't feel comfortable talking to their teachers or counselors looking instead to the CURE (a non-profit mostly funded by A Better L.A.) staff because they feel more connected to them. Five Four Abla Photo

    Five Four Abla Photo

    Reynaldo Reaser and Gary Robinson (Wiz), helped rebuild Helen Keller Park, in the last few years. Both former gang members work now on CURE, and are helping to rebuild the community. "I wanted to help rebuild the neighborhood I helped destroy." - Reynaldo Reaser Five Four Abla Photo

    As tension builds in a gang conflict between rivals adjacent Hellen Keller Park, Wiz and Reynaldo make their rounds trying to understand the facts of the conflict in attempt to stay ahead of it and hopefully diffuse the situation through mediation before a war breaks out in their community. Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

    Gary Robinson, aka Wiz, mediates a situation that broke out the day before, between a member of the after school program and a local gang. Five Four Abla Photo

    The after school program also provides free tutoring at Helen Keller Park, and the CURE / A Better LA offices, for local students in the community. They recently opened the computer lab at the park, thanks to a charitable donation. Five Four Abla Photo

    Five Four Abla Photo

    7:00 PM - The CURE / A Better LA job and resume workshop, offers guidance and resources to community adults looking for work. Gary and Shonda Robinson, discuss the football program that has had a positive effect on the community. Five Four Abla Photo

    Five Four Abla Photo

    7:30 PM - Gary runs basketball practice at Helen Keller Park. "When the king Football League lost its funding in the 70's, the number of kids joining gangs sky-rocketed. That's why we wanted to clean up Helen Keller Park and start a sports program, so the kids had something else to do other than just joining a gang." Five Four Abla Photo

    Helen Keller Park used to be a place that you couldn't go to at night, it was only for drug deals and gangs. Now we have after-school football and basketball programs almost every day. "We're trying to get funding to start using the pool too." - Gary, who founded the Cowboys football program, which now has 6 teams in various age groups from 4-14 years old. Five Four Abla Photo

    Five Four Abla Photo

    Five Four Abla Photo

  • Jay Sean Album Release Party - Photo Book!

    January 28, 2010 By Andres Izquieta 0 Comments

    Here's the photo album from the Jay Sean Album Release Party from last month at h.Wood in Hollywood, hosted by Five Four.

    There will be a VERY limited assortment of these made into physical books, can't wait!

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

    Five Four Jay Sean

  • Five Four Winter 2009 Look Book

    November 17, 2009 By Andres Izquieta 0 Comments

    Check out the Five Four Winter 2009 look book.

    Once again, another great shoot by Marco Bollinger. We shot this a few months back, here it is.

    Photography by Marco Bollinger

    Creative & Art Direction by Andres Izquieta

    Model: Kyle Ledeboer (WT Management / Major Models)

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

    Five Four Winter 2009

  • Georgia May Jagger for Hudson Jeans

    October 17, 2009 By Andres Izquieta 0 Comments

    I really like this campaign from Hudson Jeans, featuring Georgia May Jagger.

    Congrats to my friends Peter Kim and Tony Chu from Hudson for pulling another great campaign.

    Georgia May Jagger

    Georgia May Jagger

    Georgia May Jagger

  • June Photo Journal

    August 25, 2009 By Andres Izquieta 0 Comments

    June Photo Journal by Angelo Sotira, for Five Four.

    You may remember Angelo from a few months back as being look of the week, and also as the CEO of DeviantArt, the largest art community in the world, and one of the top 100 sites in the world. Anyways, Angelo went on a long journey the months of May-July visiting the top Deviant cities around the world.

    Following is a document of Angelo's travels, also check out his write up below on the journal.

    Thanks again for doing this bud!

    ......................................

    What's up FiveFour!

    In early May I set out on a World Tour for deviantART, and I got back home for a stint in early July. I was on tour the entirety of June and what you'll see here are photos of my VP of Marketing Heidi Chambers and I rippin' up the globe, meeting artists, and holding deviantMEETS where we clue people in to upcoming deviantART features, and let artists of all kinds (photographers, painters, digital painters, writers, etc.) connect with each other in person and locally for (often) the first time.

    We visited (in this order), Sydney - Australia, Singapore, Warsaw - Poland, Istanbul - Turkey, Ankara - Turkey, Berlin - Germany, Paris - France, London - UK, New York - New York, Toronto - Canada, New York (again), Los Angeles. We're still headed to Brazil and Mexico as of this writing.

    IMPORTANT NOTE: Because deviantART has 11 million+ members worldwide and 26 million visitors, we provided very little advance notice as to where we would be. FOUR DAYS TOPS in any city... so that we could throttle the turn out!

    And the turn out was absolutely amazing. It is the single most inspiring trip of my life. And it is continuing to teach me more about my community than I ever thought I knew.

    I pretty much only wore Five Four or deviantWEAR on the tour and it treated me well and made me feel good. When a lot of people are paying close attention to you, it's important to feel that way about your clothing. It's weird, but clothing is one of those things that can give you confidence or add that extra kick in your step that makes a difference.

    Thanks Five Four! Enjoy the shots, and keep deviating. You guys are making us all look good!

    -- Angelo

    ......................................

    Angelo Sotira deviantART

    Skipping ahead for a glimpse of the London meet, this is one of my favorite shots of the tour. That's me in the middle. And 350+ members in front of me!! [shot by greenie.deviantart.com]

    Angelo Sotira deviantART

    In the very beginning of June I was in Berlin, and this is the meet we held there.

    Angelo Sotira deviantART

    We'd post animations like this one to "call" people to the meeting location. We'd only give 4 days notice and often less to throttle turn out.

    Angelo Sotira deviantART

    That's trenchmaker.deviantart.com - the queen of cute (and I).

    Angelo Sotira deviantART

    See?

    Angelo Sotira deviantART

    Some bad ass golden girls. Shot taken without their knowledge.

    Angelo Sotira deviantART

    deviantART HQ had sent reinforcements. And it's a good thing... we were running out of emoticon stress balls to hand out. ;)

    Angelo Sotira deviantART

    1 million gallon aquarium in our hotel? Check.

    Angelo Sotira deviantART

    Berlin is one of the most beautiful cities I've ever visited. This kind of architecture spread around contributed to that conclusion. (Berlin Cathedral)

    Angelo Sotira deviantART

    My friend Travis met us for one stop on the tour. I don't know what the hell he was doing in this photo, but he was bringin' the laughter with it for suuuree..

    Angelo Sotira deviantART

    Post-meetup, artists gathered around my Mac to use Photoshop and my Wacom Intuos 4 drawing tablet. That thing is SO nice.

    Angelo Sotira deviantART

    Two days later we were in Paris holding another meet.

    Angelo Sotira deviantART

    We used this to gather the troops to the Louvre.

    Angelo Sotira deviantART

    France brings the eats like nobody's business.

    Angelo Sotira deviantART

    Another day, I had dinner after walking the streets for photographs with gonzale.deviantart.com - at the end of the meal the waiter brought us fake tattoos with the bill. Check her gallery on dA she's amazing.

    Angelo Sotira deviantART

    The center pyramid at the Louvre from the ground up.

    Angelo Sotira deviantART

    The Raft of Medusa (1819) - I've never spent as much time looking at a single painting in my entire life. It's got everything for me.

    Angelo Sotira deviantART

    About the second most cliche picture I could have taken at the Louve. (venus de milo)

    Angelo Sotira deviantART

    Because THIS would be the first. Plus fave!

    Angelo Sotira deviantART

    One of the many sessions I held on tour with smaller groups (from the larger pack) to explain what deviantART was up to next!

    Angelo Sotira deviantART

    Next up; London! And what a sight... 350+ deviants with just a few days notice. Such a great time. [shot by cei.deviantart.com]

    Angelo Sotira deviantART

    London shout out. These little art projects become a fun past time and steadily improved in quality I think.. hehe

    Angelo Sotira deviantART

    Simon, Heidi and I from right to left. And the London Eye in the background. That thing is HUGE!

    Angelo Sotira deviantART

    deviantWEAR needed me to do an impromptu photoshoot for our new fox t-shirt. Found this Ferrari near the hotel just for fun.

    Angelo Sotira deviantART

    Heidi has a thing with unicorns; it's a long story. But here she is on the fivefour blog pointing at one. haha!!

    Angelo Sotira deviantART

    I don't know what kinda cracked out drugs they put in this whipped ice cream you can buy in hyde park but i'm still jonesing.

    Angelo Sotira deviantART

    Andrew McCann (deviantART's Chief Technology Officer) met us in London for a technology swarm with ....

    Angelo Sotira deviantART

    Simon Murray (pachunka.deviantart.com) and....

    Angelo Sotira deviantART

    Sasha Lerner (randomduck.deviantart.com) ... good times, highly productive for our new Groups system that's launching on deviantART.

    Angelo Sotira deviantART

    Big Ben.

    Angelo Sotira deviantART

    Wish I would have read that sign BEFORE I smacked my head HARD against that thing.

    Angelo Sotira deviantART

    London Underground culture shot.

    Angelo Sotira deviantART

    Time is Passing.

    Angelo Sotira deviantART

    What's up TORONTO!! Epic turn out, fantastic meet. [shot by neom.deviantart.com]

    Angelo Sotira deviantART

    Fireworks for canada day. Open shutter for the roman candles.

    Angelo Sotira deviantART

    This deviant works at Dairy Queen and made us a fella/deviantART ice cream cake as a gift!!!

    Angelo Sotira deviantART

    Chillin with the geniuses behind Udon Entertainment (udoncrew.deviantart.com) brainstorming about how to change the world.

    Angelo Sotira deviantART

    Stanley Sy (winner of the 2009 bolt award; http://news.deviantart.com/article/88980/) opens up a gift we brought for him from Singapore; a sketch and autograph from perhaps his favorite artist Stanley Lau (artgerm.deviantart.com) - the sketch is of Pepper, no less!

    Angelo Sotira deviantART

    Shutter stayed open and captured this.

    Angelo Sotira deviantART

    The Big Apple is beautiful. Notice everyone holding big.... apples... [shot by goodfoot42.deviantart.com]

    Angelo Sotira deviantART

    Hailed a human cab to scout locations a few days prior.

    Angelo Sotira deviantART

    While explaining basic principles of photography to a deviant who was snapping shots with my camera....... I must have decided to explain even more things....

    Angelo Sotira deviantART

    Addressing the crowd in Central Park's Bethesda Fountain.

    Angelo Sotira deviantART

    Leading a crowd to one of my demo gatherings this time under a huge tree that's known to locals as one of the best climbing trees in the park.

    Angelo Sotira deviantART

    This is danimation.deviantart.com - he draws for Marvel Comics among others.

    Angelo Sotira deviantART

    I particularly enjoyed watching him sketch with a blue pencil.

    Angelo Sotira deviantART

    Heidi Chambers. deviantART's VP of Marketing...

    Angelo Sotira deviantART

    That's my deviantART GFX Artist Bag; And a bird had just shit on it.

    Angelo Sotira deviantART

    Vroom.

    Angelo Sotira deviantART

    Met Andy Starbuck who is one of deviantART's Advertising Sales Reps handling NYC as a territory. He took us to a kick ass pizza shop that's really famous and I forgot the name of it. But it was gooooood!!

    Angelo Sotira deviantART

    That's Andy.

    Angelo Sotira deviantART

    Back in LA in late June, my girlfriend ( Janina ) needed a couple of shots for some audition (she's an actor). So we did a quick photo shoot on my first day back.

    Angelo Sotira deviantART

    It's good to be back after two months on tour. ;)

    Angelo Sotira deviantART

    LA is #1 worldwide in traffic stupidity. I had completed a loop going West all the way around the world in 53 days within 10 hours of this moment; so you can call that a reputable first hand account of this fact! ;)